A Study on Investor Perception based on Company’s Annual Report among Salaried Class People at Chennai City

Abstract

Financial requirement of an individual finds no boundaries. Every individual aim at maximizing the
flow of income from whatever source possible. Investment means employment of funds on assets with
the aim of earning of income or capital appreciation. The two main factors that influence investment
decisions are time and risk. Investment is the allocation of money to assets that are expected to yield
some gain over a period of time. The main criteria for investment are the expected return, risk involved,
and liquidity of investment the different activities, but the common target in these activities is to wealth.